Recently a fake Sean Connery Letter addressed to Steve Jobs has been going viral 0n the internet. In the fake letter Mr .Connery ,referring to himself as mother fucking Jame Bond, refuses to take part in any Apple advertising labeling Mr. jobs as nothing more but a computer salesman. The letter, dated back in 1996, went wild on the internet as British marketing executive John Wilshire twetted it creating an internet frenzy. I have not heard a response from the former James Bond actor however I am curious to see how he would react he really was offered a spot on an Apple commercial. Whatever the case, I find the whole thing amusing.

Apple has become one of the most profitable and powerful businesses in the world. So much so that in order to accommodate their growing number of employees, Steve Jobs wants to build a new corporate campus in Cupertino, California. Jobs presented in front of the Cupertino City Council plans to develop a new Apple campus on land that originally was owned by Hewlett-Packard. Jobs plans to build a four-story circular building consisting of glass. ”There’s not a straight piece of glass in this building-it’s all curved.” Pretty impressive. The 98 acre lot will house not only the new Apple campus but underground parking garages which allows more trees to occupy the grounds surrounding the office. Steve Jobs is a big ideas kind of guy. This building will no doubt set a precedent for future building designs. If and when it is completed, it will certainly be visually stunning. However it will stand for more than just eye candy. It is a symbol of innovation that Apple seems to always be in the forefront. Other tech companies have had a hard time keeping up with Apple. Even if other companies develop a better product, there is something about Apple that consumers just love. It’s developed almost a cult amongst Apple enthusiast. Perhaps it’s because of the aura and mystery behind Steve Jobs. Maybe it’s the quality of their products. One thing is for sure, if the newly proposed office is built, Apple will truly be the company of the future.